HONDA _ HONDA SCOOTER

About the project

To strengthen the image of Honda Scooter towards aggressive advertising campaigns of its competitors, Honda Vietnam launched the campaign "Always listen, always for you" with the support of Skylark Communications.

This was an IMC campaign built with many different activities and communication channels. In which, Skylark Communications undertook Online PR - an activity to help build awareness of the 'Always People First' message and promote the My Journey With Honda SC online photo contest.

Build topics, select the direction to focus on online articles to clearly convey the goal of the campaign to potential customers. Skylark Communications cleverly selects the top positions to effectively capture the attention of readers.